UNIVERISTY OF UTAH ONE LOVE SKI AND SNOWBOARD:

A long time ago, some dude strapped a board to each foot and slid around some snow. Thus skiing was born. A while later, some other dude put the boards together. And there was snowboarding. For some reason, they decided not to get along.

At least, a lot of people seem to think so; but a few years ago the officers and volunteers of the former U Snowboard Association came to a realization: We all slide down with boards on our feet, so why not form ONE organization -- ONE community -- to promote what we have in common: Our passion for riding. That’s how the U Ski and Snowboard Club - ONE LOVE - came to be.

The more we thought about it, the more sense it made. We ride at the same places; many of us ride together, regardless of how many boards are involved; we frequent the same shops, and enjoy similar events; we all love fresh pow, sick jumps, and that really cool sound a rail makes when you grease it. By forming a single organization with more members, we knew we would be better able to persuade shops and resorts to support the club. In just our first year, this allowed us to hand out significant discounts on gear and passes to our members, while making strong relationships with businesses for the future.

And we’re just getting started on the true goal of ONE LOVE: A stong, united rider community at the U. We have big plans to bring together our crew of over 1000 boarders, skiers, telemarkers, and sliding snow sport enthusiasts in general throughout the year to enjoy the passion we all share. Also big plans to show what a strong rider community is capable of giving back to the community. The U Ski and Snowboard Club is where two of the rowdiest, most enthusiastic groups of students at our school combine, Voltron style. The result is our vision - ONE LOVE.